VisionMobile recently released the largest mobile developer survey ever. The study includes over 6,000 respondents from 116 countries. It focuses on monetization trends and the overall state of the app economy.
VisionMobile recently released the largest mobile developer survey ever. The study includes over 6,000 respondents from 116 countries. It focuses on monetization trends and the overall state of the app economy. The 6,000 respondents were divided globally between Europe (40%), North America (28%), Asia (24%), South America (5.5%) and Africa (3%). Here's some of the key findings from the study.
It seems 71% of developers preferred the Android platform, while 56% used iOS. The big two are still reigning at the top. It should be noted HTML5 has become a major technology to develop with almost 52% of the developers using it for cross-platform apps.
Apple and Google are still the best choice for developers. With 86% of developers creating either iOS or Android apps, it's no surprise 42% of the developers use both platforms. There is still a strong interest in Windows Phone with 35% of developers planning to develop on it later on.
From the study we can see that today's developer focuses on more than one or two platforms. The problems that arises is how do they prioritize the platforms. The study shows that iOS was chosen as a primary 59% of the time, while Android 49.4%, still Android has 4x times more devices being sold worldwide and a greater number of developers using it. Still the study shows that iOS is selected more frequently as a primary platform by developers for its value revenue potential, app discovery, and user reach. Blackberry was chosen more frequently as a primary for its developer community programs. It seems the prioritization of platforms arises from many factors, for Android its the level of experience from the developers. New developers prefer Android (40%) almost twice more than iOS (21%).
The most profitable platform as mentioned above is Apple. Generating almost $5,200 in revenue per month per developer. Android averages to $4,700, while Windows Phone averages to $3,600. The study however reveals that revenue is only the goal of 50% of the developers. The other half of the mobile developers stated that they are driven by creativity and the sense of achievement.
To learn more you can grab the full report here
